As the payment technology landscape evolves, merchants must adapt to changing customer behaviors to remain competitive. While many buyers prefer to pay with card, some merchants have historically been resistant to accept commercial credit cards for B2B transactions due to the perceived complexity and costs of the investment.
How to achieve a more balanced value exchange?
In 2021, Visa commissioned Forrester Consulting to examine the potential return on investment (ROI) enterprises may realize from commercial credit card acceptance for B2B transactions. In June 2024, Forrester updated this study to reflect the more recent experiences of suppliers and the results show that commercial card acceptance can deliver a positive ROI while unlocking revenue gains and improving cash flow and operational efficiencies.
View the white paper from Forrester to uncover the total economic impact of commercial credit card acceptance.
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Find out how you can realize the value of commercial cards as one of the best ways to pay and be paid.
- The Total Economic Impact of Commercial Credit Card Acceptance: An Update, Forrester Consulting. Originally published March 2021, updated June 2024. The referenced study was conducted in the U.S. and actual results may vary by merchant.